THOMAS G. EID
MARKET INSIGHTS, PRODUCT PLANNING,
GO-TO-MARKET STRATEGY
This section provides documents that I have written for crafting marketing strategies, planning go-to-market programs, and launching products.
These are provided as general overview reports which can be used to help structure your planning activities.
Refer to the Tools and Techniques page for more in-depth documents and reports.
In this section are reports that I have completed for analyzing markets and competitors, creating personas, and segmenting markets and customers.
These are provided as more in-depth documents and include analyses frameworks, "how to" guides, and reports with step-by-step processes.
Refer to the Strategy and Planning page for overview and general documents and reports.
Consulting
I can provide consulting and contract work for your business or organization.
My focus is on market research and analysis, product lifecycle planning, go-to-market plans, and business strategy.
Overview
Welcome to my website. It is a basic site to showcase my content.
Reports and documents that I have authored are posted to this website.
Please contact me if you have questions, comments, or feedback.